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Interesting articles from around the web!  See the Blog tab at top right for our stuff.

Customer experience and AI approaches, features, and use cases.

7/14/26

Rewiring Customer Experience for the Agentic Era

Approaches

A flowchart diagram illustrating the MemMachine AI architecture, linking short-term working memory, long-term episodic memory, and semantic user profile databases.

4/6/26

Ground-Truth Memory For Personalized AI

Research

The new users to track for loyalty analysis are going to be AI agents.

3/3/26

How Brands Are Reinventing Loyalty for the AI Decision-Maker

AI Agents as Customers

Overview of AI solutions for customer experience interactions.

10/9/25

Next Best Experience: How AI Can Power Every Customer Interaction

Use Cases

Research on neural network models and customer retention

8/29/25

Customer retention model using machine learning for improved user-centric quality of experience through personalised quality of service

Research

Using AI to create customer journeys, approaches and case study examples.

7/3/25

How to Create Smart Customer Journeys with AI [2025 Guide]

Case Studies

Important considerations and steps to plan for and build a customer journey.

7/1/25

How to Build a Customer Journey Framework

Approaches

Using AI to improve the customer journey in franchise businesses.

6/3/25

How AI in Franchising Is Changing the Customer Journey Forever

Approaches

Human advantages over AI for customer success.

5/15/25

What AI Can’t Replace in Customer Success- Yet

Transformation

Best practices for Customer Journey Analytics infrastructure needs.

4/17/25

Real-Time Customer Journey Analytics Starts With Smarter Data Infrastructure

The Big Picture

Resolving an issue in customer churn prediction.

3/29/25

Unraveling Data Mysteries: A Tale of Missing Values in Customer Churn Prediction

By the Numbers

How to mix AI and human touch in customer journeys.

3/1/25

AI vs. Human Touch: The Key to Differentiating Your Customer Journey

Customer Journey

Evolution of customer success teams given AI capabilities.

2/8/25

Why Traditional Customer Success is Dead

Org Design

How Data Engineers Can Empower Sales and Marketing Through Data- and AI Driven Lead Management

2/6/25

Managing the Customer Journey: A Guide to Lead Management for Data Engineers

Tech Talk

AI and customer journeys

1/29/25

AI Poised to Overhaul the Customer Journey

Approaches

Artificial intelligence in marketing technology for customer journeys.

11/28/24

How AI-Driven Martech Is Transforming Customer Journeys

AI in Journeys

Personalization approaches in the customer journey.

10/30/24

Extending Personalization Beyond Recommendations To The Customer Journey

Approaches

Recent research in Marketing and Generative AI

10/14/24

Applications of Machine Learning and Generative AI in Shaping the Future of Marketing

Research

Customer retention use cases that leverage artificial intelligence.

10/8/24

How AI is Transforming Every Stage of the Customer Journey

Use Cases

Customer experience strategies and customer retention.

9/6/24

The Real Secret Behind Customer Retention in 2024

Strategy

Retention and customer churn analysis using causal machine learning.

8/29/24

Causal Machine Learning for Customer Retention

Approaches

Customer churn analysis execution.

8/16/24

How To Perform a Customer Churn Analysis (And Why You Should)

Approaches

Employ copilot strategies with AI user journeys.

7/1/24

Copilots in Modern SaaS: How to Simplify User Journeys With AI

Use Cases

Customer retention in the distribution industry with AI

5/17/24

How Intelligent Tools Help Sales Reps Counter Customer Churn

Retention Approaches

Customer journey and customer experience best practices.

3/20/24

Understanding the Shift from Customer Journey to Customer Experience

CX

Using LLMs for recommender systems to increase net revenue retentions (NRR).

3/19/24

The Transformative Impact of Large Language Models on Recommender Systems

Tech Talk

3/4/24

How Do Data Scientists Collaborate with Causal AI for Greater Customer Retention?

Approaches

Using neural networks to predict customer churn.

2/28/24

Predicting Customer Churn Creating Artificial Neural Networks: A Deep Dive

Tech Talk

Customer Journey Analytics

12/7/23

How to Supercharge Your Customer Journey Analytics for Optimized Retention

Journey Analytics

Customer Churn Machine Learning Models

11/26/23

Hyperparameter Optimization and Combined Data Sampling Techniques in Machine Learning for Customer Churn Prediction

Tech Talk

Customer churn prediction using deep learning.

10/12/23

Customer Churn Prediction Using Composite Deep Learning Technique

Tech Talk

Causal customer retention requires a different approach to the standard data science workflow. Instead of aiming for a black box predictive model with post-hoc explainability, a structural causal model (SCM) is created.

9/22/23

Customer Retention for Data Scientists with Causal AI

Tech Talk

Machine Learning Models for Churn Prediction, Data, Considerations, Implementation

9/12/23

The Science of Customer Churn Prediction

Implementing AI Solutions

Machine learning and customer churn prediction.

9/7/23

A Hands-on Project: Enhancing Customer Churn Prediction with Continuous Experiment Tracking in Machine Learning

Example Solutions

Technical solutions for churn prediction in machine learning.

8/30/23

Predicting Customer Churn with PySpark

Tech Talk

Machine learning and customer churn prediction.

8/30/23

Customer Retention Analysis with Power BI

Tech Talk

Machine learning case studies and customer retention, customer churn.

8/27/23

Telco Customer Churn Prediction Using Machine Learning and Deep Learning

Example Solutions

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