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How AI is Transforming Every Stage of the Customer Journey

10/8/24

Source:

Swaminathan Arunachalam on Medium

Use Cases

Customer retention use cases that leverage artificial intelligence.

Artificial Intelligence (AI) has revolutionized marketing and sales processes across industries, enabling organizations to deliver more personalized and efficient customer experiences. From the first interaction in the awareness stage to post-purchase support and loyalty, AI has become a crucial tool in helping businesses connect with customers in meaningful ways.


This article explores how AI transforms each stage of the customer journey, highlighting practical applications and insights into tools that can maximize marketing and sales efforts in the context of a product company. By understanding these AI-driven strategies, businesses can enhance engagement, drive conversions, and ultimately foster stronger customer relationships.

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