Highlights:
The Contact Center’s New MVP? AI Chatbots That Know When to Escalate
4/14/25
Source:
Scott Clark for CMSWire
Approaches

Chatbots have reshaped customer service, delivering on the 24/7 promise of instant, efficient support across all digital channels. Powered by artificial intelligence (AI) and natural language processing (NLP), today’s chatbots do more than just answer basic questions—they assist with complex queries, escalate issues to human agents when necessary and personalize interactions based on customer data.
By offering continuous availability and frictionless handoffs, they help businesses reduce response times, improve customer satisfaction and optimize business costs.
In this article, the author examines how chatbots are providing round-the-clock service and how businesses can maximize their impact.
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