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Customers Prefer AI Chatbots, Says British Gas Owner as 1,300 Call Center and Back Office Jobs Axed

7/23/26

Source:

Jillian Ambrose for The Guardian

Industry Dynamics

AI solutions replacing humans in call centers.

The owner of British Gas has claimed that most households would rather speak with an AI chatbot than deal with the company’s staff as it prepares to cut 1,300 jobs from its call centres and back office.


Centrica, the supplier’s FTSE 100 owner, plans to cut 800 jobs as the company carries out a “targeted deployment of AI tools”, on top of the 500 cuts it confirmed last month.

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